About Charli Cohen
After 10 years of the Charli Cohen brand, Charli is now building WEB.
A Web is a new way of working outside traditional institutions, a collaborative network built around a project, company or subculture.
Ownership and earnings come from participation rather than equity and curation is valued as highly as creation.
Read more about building post-institutions.
NEXTWEAR and the Charli Cohen brand
The notion of identity has evolved. There is no longer a line between the physical and digital ‘us’.
Identity is about expression: what we like, what we care about, what we stand for. We do it on the streets, on social media, in video games. We do it through our clothes, through posts, filters and avatars, through wearing our fandom (literally) on our sleeves.
Identity is also about consistency: the ability to take what matters to us, across all the environments we exist in.
At Charli Cohen, our mission was to give people a way to express identity freely and fluidly, everywhere.
Charli Cohen was born out of a need for evolved clothing and progression within the fashion industry.
We made NEXTWEAR: looking to the future of fashion, aesthetically, in terms of technology and in terms of sustainability.
We manufactured limited quantities of physical fashion in London, Leicester, Porto and Shanghai. We sourced premium, responsibly produced technical textiles from Milan, as well as upcycling from military surplus and tacticalwear. Learn more about our production process and sustainability initiatives here.
We created digital counterparts to our physical fashion, to be experienced in-game, in AR, VR and across the multiverse.
We have always been dedicated to a healthier, more inclusive creative industry. Learn more about our mental health awareness initiative, Shades Of Blue.